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Blog posts in category 'Digital Marketing'

Are you ready for the New Google Mobile Algorithm Update?
Are you ready for the New Google Mobile Algorithm Update?

Last November Google introduced the mobile friendly snippet to the mobile search results giving a hint about the future changes in their algorithm. Till now the mobile friendly label only indicated to searchers which sites are optimized for mobile and which are not.

With the new algorithm update to...

Grabble revolution - how e-Commerce moves to mobile
Grabble revolution - how e-Commerce moves to mobile

With the rapid growth of the mobile and tablet internet users the face of e-Commerce is constantly changing and evolving. The move to mobile is happening as we speak as apps such as Grabble are taking the lead.

“Tinder for Fashion“ app Grabble is revolutionizing the idea of selling online and is br...

Google Launches “Mobile - Friendly “ Labels in Mobile Search Results.
Google Launches “Mobile - Friendly “ Labels in Mobile Search Results.

Just two days ago Google has officially launched the mobile friendly label in the mobile search results sending a clear message to webmasters that they need to go mobile friendly if they haven’t done this yet.  A text label “mobile friendly” is added under the URL for the websites which are mobile o...

2014 Small Business Marketing Trends – what to expect?
2014 Small Business Marketing Trends – what to expect?

With a new year comes the opportunity to re-evaluate your marketing strategy and to work up a plan for the next 12 months. Not an easy task to handle, I am sure. If you are a small ecommerce business building up a marketing strategy can be pretty tough. Not having a big budget at your disposal, you ...

Why video marketing is so important today.

Talking about video marketing I can’t help but bombard you with some stats straight away:

  • the prediction is that by 2015 the number of online video consumers will reach 1.5 billion.
  • adding a video to your email marketing can increase the CTR by 96%.
  • having an explainer, how to, or product video...
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